Case Study: Geek Squad

Summit Group was faced with the following challenge:  Develop a plan to gain loyalty and brand recognition from repeat customers for Best Buy’s proprietary customer service team, “The Geek Squad”. After much brainstorming, Summit created an external demo site that enabled customers to log in and order merchandise as well as redeem loyalty points. That’s…

Case Study: Coca-Cola Gears Up For Success

Summit Group developed an incentive program that rewarded Coca-Cola foodservice business units who agreed to a full year of distributing Coca-Cola products in their establishments. In order to do this, Summit had to determine a way to encourage customer conversion. Was it through high-end premiums prizes? Or did Summit take a different direction with Coca-Cola in…

Engagement & Recognition Strategies That Stick

According to a recent Gallup Business Journal article, “Engagement is built one team at a time, one person at a time. And each person has different needs and expectations.” Managers have found that the following strategies help them to improve and maintain engagement. Define the engagement goal in real-world terms. Talk with team members one…

How to Start a Health & Wellness Program

According to a recent BenefitsPro.com article, companies always have the best intentions when launching internal Health & Wellness programs, but problems can arise when the following four common mistakes are made in the beginning stages of the process: Not using rigorous evaluation techniques to assess the performance of wellness partners. Not accounting for portability when…

Top Ways to Engage Employees

According to a recent Government Executive article, the ways that employees view their organization and its leadership are VERY important. This can help drive productivity and create a positive culture. If a bad taste is left in employees mouths, they will more than likely not be interested in anything more than receiving their paychecks. To…

What Keeps Employees Happy?

What causes a good employee to stay at your company? What makes employees happy? Each year, unhappy or “disengaged workers” cost the United States $350 billion. Employing happy people might help those numbers improve. Summit helps companies keep their employees happy through recognition programs, sales incentives, years of service and health and wellness programs. And,…

Engage Employees on Health & Wellness

This month, Summit Group’s Engagement and Recognition division attended the National Business Group on Health’s 26th Annual Conference, “Health, Productivity, and Human Capital” in Washington, D.C., October 17 – 19. It was Summit’s first time in attendance at a NBGH event and it was not a disappointment. Some of the top players in the benefits…

Practicing Employee Recognition

Summit Group Employees  Summit Group is wrapping up its Employee Recognition Week. Summiteers have been receiving small tokens of appreciation and participating in team games and events throughout the week. Participating in these events makes me reflect on its impact on our company. It makes me glad to be a part of an organization that…